Fintech Summer Report 2024

Cart Software Successfully Exited to Private Equity FE International represented ThriveCart by reaching out to select group of 241 buyers during the sales process—resulting in 9 qualified offers received

ThriveCart is a premier CRO and checkout cart platform positioned at the forefront of the industry's technology. It offers an innovative and user-friendly solution for small and medium businesses eager to enhance their ecommerce capabilities. With an impressive suite of tools designed for building cart pages, funnels, affiliate campaigns, and courses, ThriveCart ensures businesses are well-equipped to thrive in the online marketplace. Company Overview:

Sold to

Key Value Drivers:

Buyer Interest:

• FE International exceeded seller’s expectations with all contingent payments post- sale paid out in full Process Results:

B2B SaaS CRO & Checkout Cart Platform

• Strong market presence with c.$860M+ in annual processed sales, with lifetime values reaching c.$2.1B+ • Stellar financial performance marked by a CAGR of c.48% from 2016 to 2021 • Revenue share agreement with a globally renowned payment processor • Optimal operational efficiency reflected in high EBITDA margins of over c.60%

• 241 Parties contacted • Notable parties included: Greater Sum Ventures,

Harmony Venture Labs, Kajabi, Republix, Stax Payments, and Stripe

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