Ecommerce & Consumer Products Summer Report 2024

Distribution of Global M&A Deals by Volume While >8% of Ecommerce M&A deals have exceeded $1B in 2024 (YTD), the highest proportion in the last two years, the lower middle market remains the backbone of the industry, accounting for more than 90%.

4% 3%

5%

8%

2%

13%

13%

12%

2022

2023

Q1 2024

78%

79%

83%

$0 - $100M $100 - $500M $500 - $1000M $1000M+

• Ecommerce integrates products into consumers' daily lifestyles, making it a standard. The industry is experiencing larger deals and an increasing number of transactions as the year progresses, despite the market being highly consolidated.

• Strategic acquirers are expected to be major players, looking to: – Expand to new geographies – Expand product offerings and reach new customer segments – Expand user-experience capabilities

Source: Pitchbook as of June 2024. Data consists of transactions where deal value was disclosed.

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