Ecommerce & Consumer Products Summer Report 2024

Looking Ahead

Ecommerce will prove an interesting landscape in the coming years — with compelling growth. Key takeaways: • Increased deal flow and consolidation: The industry’s growth perpetually offers new space to harness technologies and drive innovation, along with the challenges of meeting consumers’ changing expectations and the need to be resilient in the face of macroeconomic and geopolitical volatility. • Down rounds and exit opportunities: Distressed assets may be seeking outs given previous high valuation rounds. This could be due to overvaluation, changing market conditions, or shedding assets for strategic realignment. Established players like Amazon are intense competition and will continue to shape the market. Still, innovation brings space for disruption, largely through unique digital experiences and emerging customersegments.

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