Ecommerce & Consumer Products Summer Report 2024

Successful Acquisition Leads to Strong Relationship FE International represented Verma Farms on their sale to Branded with mutual satisfaction

Company Overview:

Verma Farms presents a top-tier CBD wellness solution, esteemed as a first choice for health aficionados. Championed by notable health influencers, physicians, and devoted users, Verma Farms shines for its potency in enhancing well-being, ensuring premium quality and promoting holistic health. It is strategically anchored in the burgeoning CBD Health & Wellness segment, which emphasizes its market relevance.

Sold to

Key Value Drivers:

Buyer Interest:

Process Results:

Ecommerce CBD - Health & Wellness

• Swift revenue surge, evident from a growth from c.$174K in 2019 to a staggering c.$2.7M in 2020. • Robust web traffic metrics, drawing c.680K visitors and garnering c.2M page views across its dual websites within the LTM • Revenues touching c.$3.9M in the LTM coupled with impressive net margins of c.39.1% • Steady order volume with c.3.9K monthly transactions over the LTM, underscored by a substantial AOV of c.$82

• Targeted list of 53 financial and strategic buyers

• Extensive M&A process

generated considerable interest from both private equity and strategic players, leading to an offer with a considerable amount of upside

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