JUDGE’S NAME Anne Beggs
We are a nation of problem-solvers and extra-milers with a strong can-do approach
CATEGORY International Trade
AREA OF INTEREST Exports, Foreign Direct Investment, Economic Development
Anne Beggs has 25 years’ experience of working within the economic development of Northern Ireland, assisting start-ups and scale-ups, attracting and supporting blue-chip multinationals, pioneering strategic sector initiatives, and driving collaboration with local and international partners across the public and private sectors. This impressive breadth of experience has proved invaluable in her current role as Director of Trade and Investment at Invest Northern Ireland, the region’s economic development agency. Along with attracting inward investment to the region, Ms Beggs uses her role to provide strategic direction which helps NI businesses accelerate their export growth, and maintain a supportive diaspora network.
WHAT MADE YOU CHOOSE TO BE A JUDGE FOR THE KING’S AWARDS? My passion is to see businesses - and our economy as a whole - thrive through international trade. It is extremely rewarding to see exporting excellence recognised and celebrated. However, I would truly love to see more Northern Irish applicants grasp this unique opportunity to showcase their achievements. WHY DO THE KING’S AWARDS MATTER TO BUSINESS? The King's Award is an internationally recognised mark of excellence, that shines a light on the word-class performance of businesses of all sizes and from a range of industries right across the UK. The Awards represent the most prestigious endorsement of their credentials as trusted trading partners around the world and the quality of their products and services. WHAT DO YOU ENJOY MOST ABOUT BEING A QA JUDGE? Being a King's Awards judge offers a unique opportunity to learn of developments across a diverse range of industries, the latest innovations in go-to-market strategies, the expanding global reach of our businesses as well as the challenges they face, and how they overcome them. WHAT SPARKS YOUR INTEREST ACROSS KING’S AWARD APPLICANTS THIS YEAR? The ambition, the tenacity and the global successes of applicants is inspirational - all the more so in the context of the global economic shocks they have had to contend with in recent years. The insights we get as judges into the applicants' exporting journeys - and how they have innovated, evolved and excelled - is truly inspiring.
WHAT’S YOUR TOP TIP FOR A COMPANY THAT IS THINKING OF APPLYING FOR A KING’S AWARD? Go for It! Don't be put off by the application process; the information required already exists in your business. And remember: you're not on your own; the team at the King's Awards office are on hand, extremely experienced and are there to support you every step of the way. DESCRIBE THE BENEFITS OF BEING A KING’S AWARDS WINNER, AS YOU SEE IT Beyond well-deserved recognition and the injection of confidence for winners and their employees, the King's Award boosts the global profile of recipients, creating the potential to attract new export customers and win new international business.
DESCRIBE A FEW FEATURES YOU BELIEVE MAKE BRITISH BUSINESSES SUCH A GLOBAL SUCCESS
We are a nation of problem-solvers and extra-milers with a strong can-do approach. We are leaders in a vast range of innovative world-class products and services with a global reputation as trusted trading partners and a relentless focus on the customer. These strengths combine to make a compelling overall package.
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