Appendix F
2022 Community Interest and Opinion Survey
NPD Esteem and Value Trending
Trending residents’ response from the past four NPD surveys shows the recent improvement in its overall esteem rating (since 2017).
While its value ratings have remained relatively “flat” overall since 2009, the most recent wave suggest a favorable shift from “good” to “great” value ratings.
Overall NPD Esteem, OverTime
49%
52%
46%
% Highest Regard (9-10) % Very Positive (8) % Somewhat Positive (6-7) % Neutral (5) % Negative (0-4)
35% 28%
28%
24%
22%
20%
19%
15%
9% 5%
8%
6% 2%
7%
4% 1%
2009
2012
2017
2022
NPD Value Ratings, Over Time
42%
38%
39%
33%
% Excellent Value (9-10) % Great Value (8) % Good Value (6-7) % Neutral (5) % Poor Value (0-4)
22% 26%
27%
21%
20%
19%
13% 14%
11%
12%
12%
8%
7%
9%
6%
2009
2012
2017
2022
32
142 Naperville Park District | 2023 MASTER PLAN
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