MADD CA Impact Report 2021-2022

MADD National annual reach

Brand Recognition: Based on surveys, MADD is consistently ranked #1 as THE organization recognized when it comes to fighting drinking and driving. Members & Supporters: MADD has more than 6 million members and supporters nationwide. Website Visits: MADD has over 12 million page views and 7 million unique visits to its websites annually Media Impressions: Annually, MADD garners about 4 Billion media impressions from both national and local stories. Social Engagement: MADD’s social engagement totals more than 500,000 people or actions across our blog, Facebook, Instagram, Twitter, and LinkedIn.

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