CENTRAL WISCONSIN
PROGRAM MARKETING
INNOVATIVE CERTIFICATION ACCELERATED SPECIAL EDUCATION LICENSURE
Marketing is a key factor to successful student recruitment and retention in CPS graduate programs. The programs are autonomous in the marketing tactics they implement, but many programs operate utilizing similar methods by which to reach their audiences. These include but are not limited to: • Alumni contact • Billboards • Conference attendance as exhibitors and presenters • Information sessions • Inquiry forms • Online ads • Print advertising • Radio • Social and online media (Google, Facebook, LinkedIn etc) • Word of mouth The 100% online programs have sought funding support through the Center for Inclusive Teaching and Learning’s (CITL) marketing grant program, to assist with 50% of funding marketing initiatives. The CITL approved matching support over $30,000 in 2019-20 for the following programs: • Family and Consumer Sciences Teacher Certification • Health and Wellness Coaching Certificate
The CWIC (“quick”) program is ideal for those who have a non-teaching bachelor’s degree and are either teaching special education with a license with stipulations (emergency license), or want a career change to impact students.
• 100% online program • Course completion in 18 months • On-the-job paid student teaching option • Master’s degree just 3 additional credits • Taught by UWSP faculty with extensive experience as special educators and classroom teachers • Dedicated adviser with monthly advising meetings • Alternative Pathway to FoRT available • Financial aid available • Curriculum includes required practicum experience to ensure hands-on learning Program Benefits
uwsp.edu/teachingtoday 715-346-2040 • soegrad@uwsp.edu Next cohort begins May 2021 Apply today!
100% Online
UW-Stevens Point and National Wellness Institute
HEALTH AND WELLNESS
COACHING CERTIFICATE
National Wellness Institute
STEVENS POINT • MARSHFIELD • WAUSAU
U W S P
• M.S. in Community and Organizational Leadership • M.S. in Sustainable and Resilient Food Systems • M.S. in Education • Ed.D. in Educational Sustainability
While graduate programs are developing a marketing analysis process, it is estimated that the reach of all marketing initiatives reached over 100,000 impressions.
Rib Mountain, Wisconsin
COLLEGE OF PROFESSIONAL STUDIES
9
8
GRADUATE PROGRAMS 2019-20
Made with FlippingBook Learn more on our blog