2D — March 18 - April 21, 2022 — The Best of 2021 — M id A tlantic Real Estate Journal
www.marej.com
The BEST PR/COMMUNICATIONS FIRM of 2021
Type of Services: Media relations, media training, message development, corporate and property-level crisis communications, tenant communications, award nominations, speaking engagements, digital marketing, video production, social media, content creation, thought leadership. How Does CRE Field Benefit From Services: Real estate is a game of visibility. Those companies that command the greatest awareness and best reputations command the highest valuations. At Gregory FCA, we know real estate. Whether it’s multifamily, retail, student housing, hospitality, opportunity zone development, real estate finance, single-family residential rentals or real estate brokerage, we get it, and we understand the media and what they look for in a great real estate story. In fact, we hold long-standing relationships with every real estate trade reporter in the country, and national outlets including The Wall Street Journal, The New York Times, CNBC, and more. Gregory FCA is a committed partner and true extension of each of its clients’ marketing teams. We ensure our clients stay one step ahead of their competition through powerful storytelling via the national media, compelling visual assets, social and digital marketing, and thought leadership. Type of Services: Public Relations and Marketing company How Does CRE Field Benefit From Services: Known for its demonstrated ability to “become one” with clients, CMMStrategic Communications seamlessly integrates into each client’s unique business model and hits the ground running with a wide range of services – a number of which extend beyond the traditional scope of public relations/marketing communications services. For more than 19 years, CMM has been leveling the playing field on behalf of its diverse CRE client base – from small-to-midsized startups to well-established industry giants – by delivering the highest caliber of public relations, communications and marketing services. Across all of its core competencies, CMM’s multidisciplinary team is widely recognized for its client-centric approach, adaptability, depth of knowledge and long-standing industry relationships. The firm also is widely respected among CRE industry editors and reporters for its journalistic writing style and role as an effective and efficient liaison connecting clients and reporters. CMM’s core competencies include strategic planning, content creation (news releases, website population, collateral materials, electronic messaging), media relations, social media curation and digital/in-person event promotions. Value-add services include topic-, market- and industry-focused white papers and bylines.
Type of Services: Commercial and residential real estate public relations and marketing. How Does CRE Field Benefit From Services: Commercial real estate is our favorite sector. We interact effectively with our clients and encourage dialogue between brokers, tenants, pro - spective clients and referral sources. We partner with our clients and navigate the media landscape with them as a team. Greer Enterprises has over 27 years of public relations business experience. Our firm has a history of working within the many facets of the commercial real estate industry. Figuring out what and how to communicate the clients message is our core competence. The formula that has worked for our clients emphasizes an integrated, multichannel communication plan that combines active communications with earned media placements. We integrate traditional public relations with digital media. The key word is “integration” and by partnering with our clients we develop strategies that work. It is important that deals and transactions are in the news, and we offer expert writing and communication skills coupled with an integrated, multi-channel platform that covers all the bases. We’ve seen disruptions in the field in the past two years that have radically changed the focus and reinvention of buildings, land and towns throughout the country, especially in NJ and NY. We are here to help our clients navigate these changes. Black PMS 375c (dk.green) PMS 381c Black 30% (gray) (lt. green) Type of Services: Public Relations and Marketing How Does CRE Field Benefit From Services: Caryl Communications has vast experience working with property owners, developers, managers and investors – among other real estate- related professionals – to position their industrial, office and residential products and services as preferred choices. The firm’s PR initiatives aim to drive public and governmental support, build community and industry partnerships, secure tenants, entice investors and more, helping them keep targeted audiences engaged through every stage of the real estate cycle. For four decades, impeccable client focus, professional writing, skilled media relations and impressive results have distinguished Caryl Communications. The firm has expanded steadily and strategically under the leadership of founder Caryl-Bixon Gordon, who recently retired. As the firm launches a new chapter with the January 2022 transfer of ownership to long- time team member and well-respected industry veteran Sandy Crisafulli, its talented team remains highly dedicated to promoting clients’ brands, expertise and successes. Crisafulli has been an integral part of Caryl Communications’ growth and success for 30 years, and under her stewardship, the agency already is experiencing notable growth.
PR with ROI in mind. We help tell stories, raise profiles and grow businesses.
caryl.com l 201-796-7788
Proudly serving the commercial real estate community for nearly 40 years
Made with FlippingBook - Online catalogs