OPERATIONS
SPONSORED CONTENT Paws for Profits WELCOMING PETS IS GOOD FOR BUSINESS WHEN EVERYONE KNOWS THE RULES.
REAL PROPERTY MANAGEMENT
F or many renters, pets are more than animals. From playful pups to laid-back cats, they’re beloved members of the family. As more renters adopt pets, the demand for pet-friendly rentals is skyrocketing. This creates both an opportunity and a challenge for renters, property owners, and property managers: How can rental properties be welcoming environments for pet owners while still protecting the property itself? Whether you’re a landlord, a tenant, or someone managing rental homes, navigating pet policies with clarity and cooperation is key.
friendly” is one of the most searched- for terms on rental platforms today. Why does this matter? Simple: Rental homes that allow pets open the door to a much broader pool of tenants, often leading to shorter vacancies and longer lease terms. But without the right policies and systems in place, it can also mean potential problems, ranging from property damage to disputes. The good news is that, with the right preparation and follow-through, both property owners and renters can enjoy the benefits of a pet-friendly rental property and avoid many of the common pitfalls.
Here are some tips on how to make it work for everyone involved.
A GROWING TREND According to recent data published by Forbes, pet ownership is at an all- time high. In fact, nearly 70% of U.S. households have at least one pet. That’s up from just 56% in 1988. And 96% of pet parents say their pets are a vital part of their lives and considered members of their families. With that number in mind, consider how many of these pet parents are renters. So many that “pet-
38 | think realty magazine :: july - august 2025
Made with FlippingBook Online newsletter