Stand out & shine
Choose the right awards Focus on awards that align with your business values and target market. Look for categories that showcase your strengths—such as customer service, innovation, or community impact. Align with the criteria Read the award guidelines carefully. Address each criterion clearly and concisely—judges want to see evidence that you meet their requirements. Get your team involved Engage your staff in brainstorming and gathering information for the entry. It builds team pride and ensures you don’t miss important details. Leverage the outcome Whether you win or not, shout about your involvement! Use it in marketing, social media, email signatures, and on your website. Being shortlisted or a finalist is a big deal too, and shows that you’re a credible, thriving business.
Tell your story Craft a compelling entry that highlights your journey, achievements, and the challenges you’ve overcome. Use real-life examples, client testimonials, and data to bring your story to life.
CONTACT ME FOR AWARD ENTRY ADVICE
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BUSINESS PARTNER MARKETING TOOLKIT 2025
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