2023 Key Highlights
B Corp Badge In April, Red joined the B Corp community, marking a major step on our journey to being a force for good in business.
All Ride Board Launched Revolutionising SUP accessibility, the 12’0” All Ride launched in November, enabling as broad a participation as possible.
Recovered Collection Giving new life to leftover fabrics, our limited- edition range of robes made the outdoor community sit up and take notice with our boldest campaign launch yet.
Super Snappy 3-in-1 Kids Board Launched
Inspiring the next generation of SUPers, our new 9’4” Snapper board was built with adventurous kids in mind.
Red Foundation October saw the launch of the Red Foundation, a new initiative providing global community support to projects and partners as passionate about the benefits of being on the water as us.
Love The Oceans Continued Support Our limited-edition 10’6’’ Ride MSL continues to sell worldwide, raising £7,000 and counting, with 10% of profits going to the conservation organisation in Mozambique.
New Award- Winning Compact Surf Sup Designed with SUP surfers in mind, our 8‘10” Compact inflatable paddleboard is making big waves on the paddleboarding scene.
Core Material Re imagined We upped the ante with our industry-leading drop-stitch material - MSL800. Used across our new upgrade board range launched in October, creating boards that go futher faster.
Volunteering 424 hours The Team spent more than 424 hours volunteering in 2023
Patents Granted The Compact board patent was granted in over 27 countries.
Here’s How We Scored
89.5 2023 Overall Score
GOVERNANCE
17.2
WORKERS
27.5
B Corp Qualifer 80 50.9 Median Score
COMMUNI TY
17.0
ENVIRONMENT
15.2
CUSTOMERS
12.6
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