How the GCC Traveler Plans Trips.
HISTORICAL TRENDS
EVOLVING TRENDS
Spontaneous Buying here and now
Researched & informed With 58% focusing more on reviews vs. pre-pandemic
Sticking to what they know Primarily interested in global brands
Higher propensity to experiment Beyond mainstream
Keen to fit in Buying classic or proven pieces
Looking to stand out Craving limited editions & personalization
Wary of e-commerce Only 26% claimed to shop online
Comfortable with e-commerce 65% are buying online more than pre-covid
Source: Chaloub Group Consumer Studies
Made with FlippingBook - Online magazine maker