Readers often send a private message to Andrew to learn more. Andrew will initiate a correspondence when he sees someone has repeated interest in his posts. “You can see when someone watches your stories,” he says. “I’ll notice when someone has watched literally over a hundred of my stories, and I’ll reach out to that person because some people are shy and don’t want to reach out to me. I’ll subtly say something like, ‘I know you’ve been following my stories. I normally would never share these. It’s just that I fell in
love with his program. It’s helped me so much to change my life. If you have a few minutes to check it out, I promise I won’t waste your time. Does that sound fair?’” Get social media savvy Andrew encourages anyone who wishes to do this kind of online posting to become very familiar with Melaleuca’s social media policies. Avoid call-to-action language like “message me” or “ask me about my weight loss program.” Andrew also avoids using “R3” in his posts. He’s learned he has better success when others come to him to talk about his weight loss journey rather than turning to an internet search engine. Andrew tailors his complete Overview message toward weight loss and help, spending extra time on supplements and products that are part of the R3 Program. When potential customers see how Melaleuca and R3 have helped Andrew and can help them, they’re well prepared to open a shopping account and experience R3 for themselves!
What Is R3? R3 stands for Reset , Reintroduce , and Real Life . It’s a six-week program designed to help anyone reset their metabolism, establish proper hunger patterns, break food addictions, and shift from fat-storing mode into fat-burning mode while enjoying real food for the rest of their lives. And all this is done without counting calories, weighing food, or eliminating entire food groups. R3 has a Yes List and a No List of foods to eat or avoid. These simple lists are followed strictly during the first two weeks of the program. During subsequent weeks, participants learn how and when to add foods from the No List back into their diet in healthy ways that won’t sabotage their weight loss goals. Try the R3 program yourself. Learn more about the program at Melaleuca.com/R3Weightloss.
AUGUST 2022 | MELALEUCA.COM 51
Made with FlippingBook - professional solution for displaying marketing and sales documents online