Janelle’s first design with SoDak Clothing was a buffalo with the words “save the prairie” on it. The proceeds of that design helped the Schocks purchase a piece of farmland they turned back into its natural habitat with shelter belts and plots to feed wildlife. Creating with a Cause
SoDak Clothing has also started a clothing line in partnership with LifeLight called Fact Checker . According to the Schocks, it’s important to source quality products, give back, and take care of the environment, while doing so whenever possible. The company’s product lineup consists of tees, sweatshirts, hats, stickers, mugs, long sleeves, Hawaiian shirts, stocking caps, flannels, and more. A Redemption line features upcycled flannels that are thrifted, embroidered, and resold at festivals, and the proceeds are given to non-profits around the state. SoDak Clothing products can be found online, at Granite Sports and Krull’s in Hill City, in various Coffee Cup Fuel Stops , and Nyberg’s Dakota Workwear and ACE Hardware Stores across the state, to name a few. As far as the design goes, Janelle says she is inspired by nature, the state, and the people in it. “I’ll see something—a sunset, a landscape, animals, talking with friends and family, or just meeting new people, and ideas will come from that. It’s very spontaneous,” she said. “Most creative genius is,” added Andrew.
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