LIFESTYLE
“I HAVE A WIDE VARIETY OF JEWELRY & GIFTS, ENSURING SOMETHING FOR EVERYONE AT EVERY PRICE POINT.” ELSA CLODFELTER, SOUTHWEST JEWELRY & GIFTS, LLC Clodfelter originally began selling Native American jewelry in Albuquerque, New Mexico in 1991. She has moved around the country since, stationing herself at military installations everywhere from Alabama to Okinawa, Japan. “I get to meet people from all walks of life, and each has their own particular wants and needs. When I can meet their requests, that’s satisfying for me,” said Clodfelter. The shop owner reveals most of her customers are walk-ins who have become repeat visitors, and she receives phone calls from all over the world who want to order items. “That means they trust me and that my merchandise is quality they can depend on,” she said.
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