October 2024

Opening just in time for Valentine's Day, the florist was ready to share her eccentric, dreamy, and retro space with Sioux Falls. “I like to describe my style as leaning toward maximalism, but in a subtle way,” said Thi. “I wanted the space to feel fun and cool—a true reflection of myself and In Flower—and I think I’ve achieved that.” Adorned with glistening disco balls, pink and purple shelves, various floral arrangements, and a “Dream in Flowers” neon sign, the vibrant and welcoming atmosphere captures

the essence of the business. In Flower offers daily floral deliveries—fresh and dried arrangements for events and weddings, workshops, private parties, and pop-up events. “Customers can create their own bouquet by selecting stems from our flower bar or have us design something for you on the spot,” shared Thi. When it comes to the process of creating bouquets, Thi allows her instincts and

intuition to guide her. While her approach to her design frequently changes, customers will notice the arrangements will always be placed in an opaque vessel. “When an order comes in or I meet with a client, I can usually sense what they’ll love or not, and I build from there,” explained Thi. “I like to feel the energy in the moments, letting my instincts guide me and allow each arrangement to feel personal.”

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