Stacy Schaap, The Flower Mill
Opening in 2008, Serendipitous Events has been celebrating ever since, with everything from private gatherings to large corporate holiday work parties and fundraisers. “Anything that you want to plan or celebrate, we can execute,” said Carlyle. Beck and Carlyle began to assemble more vendors. On the search for someone to tease the flowers out of the sofa and into the shoot, Carlyle knew she had to get in touch with Stacy Schapp , owner of The Flower Mill . “Stacy’s work is so great, and her vision lined up with what we were looking for. We thought it would be a good collaboration for this shoot,” remembered Carlyle. Schaap says the growing team sent her the mood board, and she immediately loved it. “The trend right now is no greenery, and all blooms and flowers, which is such a cool look,” said Schaap. “I ordered a mix of different flowers and had three designers go out on this, and I gave them artistic creativity to do it.” Schaap’s blooms of choice? Garden roses, spray roses, stock, strawflower, astilbe, calycina, craspedia, and light blue delphinium—which the floral designer remarks is the “flower of the year.”
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