SUPPLIERS/THIRD PARTIES ADVERTISING In addition to our in-house efforts and consortia partnerships, Central Holidays collaborates with leading travel media suppliers and distribution platforms to expand the visibility of partner products and promotions. Through respected names such as Travel Research Online (TRO) , Mailpound , Travel Weekly , AGnet@home , taCONNECT , Insider Travel Report , and others , we gain access to vast networks of verified travel advisors and industry readers. These platforms specialize in delivering supplier news, educational content, and promotional campaigns to travel professionals, offering highly effective, niche-targeted marketing tools across email, digital media, and training channels.
EMAIL MARKETING We utilize supplier platforms to send co-branded, content-rich emails to broad and segmented lists of travel advisors. These platforms offer advanced targeting capabilities based on agency type, geographic region, product interest, and engagement history. Through providers like TRO , Mailpound , and taCONNECT , we deliver promotional messages, product highlights, and special offers directly into the inboxes of actively selling agents. Each campaign includes branded visuals, custom subject lines, and click-through tracking, allowing for performance measurement and follow-up. WEBINARS Many of our supplier partners offer dedicated webinar programs that Central Holidays participates in, often as presenters or co-hosts. Platforms such as Mailpound , Insider Travel Report , and Agent@home provide fully managed webinar tools—handling registration, promotion, hosting, and post-event follow-up. These webinars allow us to educate agents about a specific destination, product line, or limited-time offer while incorporating partner branding and content. Participation in these sessions provides visibility to highly engaged agents across North America, with the added authority of third-party endorsement from the hosting supplier. BANNERS We also place digital banners and promotional placements on travel supplier platforms such as Travel Weekly , TRO , and taCONNECT , where travel advisors actively seek product updates, news, and training. These banners appear on high-traffic sections such as news articles, booking tool dashboards, and agent-facing portals, helping to reinforce partner messaging through repeated exposure. Banner placements are fully co-branded and designed to match campaign themes, and can be linked directly to a landing page, booking engine, or webinar registration. With strong industry recognition and targeted traffic, these supplier media outlets enhance the impact of our integrated marketing strategy.
Central Holidays Partnership Playbook – 2025/26
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