Creative Cut 2016-17

Upscale Watch Brands Showcase Their Finest Timepieces

TimeCrafters 2016 brought 18 internationally renowned watch brands under one roof to showcase their most impressive and ingenious timepieces at the Park Avenue Armory in New York City. 2016 marked the first year of full-scale creative production for TimeCrafters, with global marketing firmHavasWorldwide helping to more than double the 2015 turnout through a heightened social media and PR presence. Our Role Havas Worldwide called on Duggal Visual Solutions to create several brand booths for the show. Highlights included a wall display with 729 individual, uniquely printed cubes for A. Lange & Söhne, an exquisitely custom space for Roger Dubuis, and a traveling exhibition for Jaeger-LeCoultre.

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