Communication
Disclosure and Manner of Display
Information Commit- tee Paying for Adver- tisement is Required to Provide to Online Platform:
Upon requesting the dissemination of the advertisement, committee must do all of the following: 1) Expressly notify the online platform that the advertisement is one that falls under the Act. 2) Provide the online platform with committee’s top contributors and the committee’s name and identification number. 3) Provide the online platform with the name of the candidate to which the advertisement refers and the office to which the candidate is seeking election, or number or letter of the ballot measure and the jurisdiction to which the advertisement refers. 4) Update the online platform with any change in the name of the committee or its top three contributors within 5 business days. For all committees that purchased online platform disclosed ads and paid for five hundred dollars ($500) or more in advertisements to the online platform during the preceding 12 months the database must contain: 1) A digital copy of the advertisement. 2) The approximate number of views generated from the advertisement and the date and time that the advertisement was first displayed and last displayed. 3) Information regarding the range charged or the total amount spent on the advertisement. 4) The name of the candidate to which the advertisement refers and the office to which the candidate is seeking election, as applicable, or number or letter of the ballot measure and the jurisdiction to which the advertisement refers. 5) The name and identification number of the committee that paid for the advertisement, if the committee is assigned an identification number. These records are required to be made available by the online platform as soon as practicable and must be retained by the online platform for 4 years.
Records Required to be Kept and Provided to the Public in Online Platform’s Public Data- base:
Fair Political Practices Commission advice@fppc.ca.gov
Chapter 8.9
Campaign Manual 2 August 2023 Page 274
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