F. Mass Mailings – Emails and Postal Mailings A “mass mailing” is made when more than 200 substantially similar pieces of mail have been sent within a calendar month. A mass mailing also includes more than 200 substantially similar messages distributed to the public within a calendar month through electronic mail (“email”). Solicitation letters, notices of fundraising events, newsletters sent by the candidate or committee, and other types of campaign literature are common types of mass mailings.
QUICK TIP: The committee ID number is not required to be included on mass mailings, but the FPPC recommends that committees include the committee name and ID number on all public campaign materials.
Disclosures for Emails Sent by a Candidate for their own Election Emails must include the committee’s name preceded by the words “paid for by” in at least the same size font as a majority of the text in the email.
From:
Rreynolds@yahoo.com Voter1@gmail.com
To:
Cc: Subject: Reynolds for City Council 20XX
Don’t forget to vote for Reynolds on Tuesday! This message was paid for by Reynolds for City Council 20XX.
Disclosures for Postal Mailings Sent by a Candidate for their own Election A mass mailing sent by a candidate controlled committee must include the words “paid for by” immediately in front of or above the name and address of the committee on the outside of each piece of postal mail. The disclosure must be in no less than 6-point type and in a color that contrasts with the background (Example: no light blue disclosures on a blue background). A post office box may be used as the address only if the committee’s street address is on its Statement of Organization (Form 410) on file with the Secretary of State.
Fair Political Practices Commission advice@fppc.ca.gov
Chapter 8.10
Campaign Manual 2 August 2023 Page 275
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