Twin Cities PBS
Relish Season 6
Chefs featured on Relish reported meaningful outcomes after their episodes aired. Every chef who completed a post-show survey said they had used the video in their work and experienced increased engagement on social media. Many also noted increased customer interest, new professional opportunities, and described the episodes as powerful storytelling tools for them personally and professionally. “We gained a few new customers who heard about us from the episode!” – Chef featured on Relish “Many favorable comments from folks who have seen it. I’m amazed by your reach.” – Chef featured on Relish “It was great to teach a class as a result of the appearance. It’s made me realize that this is something that our customers may want more of!” – Chef featured on Relish “It really helped me to connect with my family and articulate what makes us unique.” – Chef featured on Relish “We were pleased to have been asked to appear on an episode! You guys really do a first rate job and this piece is timeless and will live on for years to come as being relevant and well done.” – Chef featured on Relish
Premiere Date: June 23, 2025 Format: 6 x 30-minute episodes
Description
Relish is a James Beard Media Award-winning series that takes viewers on a culinary journey around the world. Hosted by Chef Yia Vang, each episode features the global flavors and traditions that shape Minnesota’s rich cultural identity. This brand-new season introduces an array of chefs and food makers sharing delicious bites, from a rustic loaf of sourdough to exquisite pastries, momo to sambusas and burritos to latkes. Throughout the series Chef Vang explores the ways in which cultural heritage shapes and informs these dishes, leading to unique and tantalizing culinary experiences. Each of the six 30-minute episodes reaches audiences via broadcast and streaming on TPT.org and YouTube.
Impact
Now in its sixth season, Relish continues to grow its audience and deepen its impact. Viewers consistently praise the show for helping them explore the origins and cultural intersections of different dishes, while also shining a spotlight on the local chefs who bring these stories to life. The series has become a trusted source of culinary storytelling, with viewers reporting ways that it has fostered an appreciation for the diversity and richness of food traditions in the Twin Cities and beyond.
Distribution & Reach
Platform
Reach (July 1, 2024 – June 30, 2025)
Broadcast
6 episodes broadcast | 13 hours broadcast | 157,486 views
I love the relaxed, loving, and welcoming tone of Relish . The food is inspiring and the shared experiences honored and celebrated among the chefs is just what we need to see shared these days! – Legacy Survey respondent
Streaming
6 episodes available | 3 hours available | 75,325 streams
“Well written, shot, and now I got two new places to visit.” – YouTube comment
Social Media
120 posts | 42,515 video views | 6,323 engagements
Events & Engagement
TPT launched an energetic, multi-channel campaign to introduce Relish Season 6 as a binge- worthy streaming experience for epicurious Midwesterners. The effort combined hands-on events, influencer engagement, and strategic press outreach aimed at driving 10,000 streams within the first 60 days. Highlights included Relish cooking classes at Cooks of Crocus Hill, a Media Day at Twin Cities PBS with Chef Yia Vang, and a major sponsorship presence at Minnesota Monthly’s GrillFest at CHS Field. A targeted email series, chef social-media toolkits, and partnerships with local influencer Kim Ly Curry amplified visibility across platforms, while proactive media relations secured extensive coverage that culminated in national attention, including in The New York Times, following Relish’s James Beard Media Award win in June—solidifying the series as a standout in food storytelling and Minnesota’s culinary culture.
Relish behind the scenes
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