MPTA Legacy Report 2025

PBS North

Plan for Measuring and Evaluating Results Platform-specific analytics from Facebook, YouTube, Instagram, and other social media channels will be used to track performance metrics such as views, impressions, engagement rates, watch time, audience retention, click-through rates, shares, comments, and demographic reach. These will be supplemented by PBSNorth.org’s internal analytics, which provide insight into user behavior, page visits, unique viewers, bounce rates, and time spent on page. In addition to quantitative data, qualitative feedback will be gathered through community comment sections, direct polling on social media and through PBS North’s digital platforms, and in-person or hybrid events such as Sounding Boards sessions hosted by PBS North to gather viewer input and strengthen audience connection. This blend of real-time analytics and community-driven feedback will ensure a holistic evaluation of the project’s reach, resonance, and relevance. PBSNorth.org’s internal analytics, which provide insight into user behavior, page visits, unique viewers, bounce rates, and time spent on page. — community engagement

Proposed Outcomes Results Achieved proposed outcomes

Direct Expenses

Total Cost of Production

Administrative Costs

Project

Proposed Measurable Outcomes

Project

FTEs

Viewers of Almanac North should expect a deeper understanding of their communities socially, politically, and economically and the key issues, events, and people shaping life in northern Minnesota and northwest Wisconsin. After watching The Slice , viewers should feel more connected to their community by seeing relatable, everyday stories from around the region. These stories allow viewers to discover new places, people, and traditions that make Northern Minnesota and Northwestern Wisconsin unique, allow them to appreciate the creativity and diversity of the region’s residents and gain a sense of pride in the stories that highlight the Northland’s resilience, warmth, and charm. Ultimately, watching The Slice should help a viewer to be inspired to explore and engage with their local communities in new ways. After watching Native Report , viewers should gain a deeper understanding of Indigenous cultures, histories, and contemporary issues. They will see the resilience and contributions of native communities in areas such as governance, arts, education, and environmental stewardship; learn about Indigenous perspectives on key social, political, and economic topics; and recognize the importance of cultural preservation, including language revitalization and traditional practices. After watching Minnesota Historia , viewers should learn quirky, lesser-known facts about Minnesota’s history; gain a fresh perspective on events and figures often overlooked in traditional history books; be entertained by history, rather than overwhelmed by dates and facts; appreciate how Minnesota’s past has shaped its present in unexpected ways; and feel curious and inspired to explore more about their state’s hidden history. After watching Minnesota Legislative Report , viewers should understand the latest developments in the Minnesota Legislature; be more informed about policies affecting their communities, businesses, and daily lives; recognize the key lawmakers representing Northern Minnesota and their positions on issues; gain insight into the lawmaking process, including how bills move through the Legislature; learn about upcoming votes and legislative priorities for the current session; and feel more empowered to engage in civic discussions and participate in state government decisions. After watching No Filter , viewers should feel a deeper connection to the people and stories that shape the region. This will allow the viewer to gain new insights and perspectives on a variety of topics in an informal setting; to be inspired by personal journeys and real-life experiences shared by guests; and to appreciate the power of storytelling and human connection in everyday conversations. After watching a segment, viewers should have a clearer understanding of regional outdoor adventure & recreation opportunities, the natural beauty & ecology of the Northland, and the cultural and historical significance of the historical sites, landmarks, and tradition tied to the land. After watching a segment, viewers should have a clearer understanding of the economic drivers of Northern Minnesota and Northwestern Wisconsin, key industries such as manufacturing, mining, tourism, and technology, and the challenges and opportunities facing small businesses and entrepreneurs, as well as the risks, rewards, and lessons learned from business leaders, and how individuals and communities are shaping the future of the regional economy. Viewers of the DSSO broadcast will gain a deeper appreciation for classical music and take pride in the region’s world-class symphony orchestra. The program highlights the talent and creativity of local performers while strengthening the Northland’s cultural identity. Those unable to attend in person due to cost, location, mobility, or scheduling barriers will still have the opportunity to enjoy a full-length orchestral concert from one of the region’s leading cultural institutions.

Almanac North

Almanac North

1.34

$134,939.55

$1,912.16

$136,851.71

The Slice

0.39

$48,572.77

-

$48,572.77

Achieved proposed outcomes

The Slice

Native Report

0.52

$12,837.14

-

$12,837.14

Minnesota Historia

0.16

$63,187.28

-

$63,187.28

Achieved proposed outcomes

Native Report

Minnesota Legislative Report

0.05

$4,211.66

-

$4,211.66

No Filter

0.25

$25,464.33

$387.21

$25,851.54

Achieved proposed outcomes

Minnesota Historia

Duluth-Superior Symphony Orchestra

0.10

$23,698.09

-

$23,698.09

Venture North

0.45

$45,825.98

$696.82

$46,522.80

Achieved proposed outcomes

Minnesota Legislative Report

Making it Up North

0.45

$45,825.98

$696.82

$46,522.80

TOTAL

3.71

$404,562.78

$3,693.01

$408,255.79

Achieved proposed outcomes

REPORT ON PROPOSED MEASURABLE OUTCOMES

No Filter

Achieved proposed outcomes

For Period: July 1, 2024 – June 30, 2025

Venture North

3.303 LEGISLATIVE COORDINATING COMMISSION; CREATION AND ORGANIZATION; STAFF; DUTIES.

Achieved proposed outcomes

Subd. 10 As soon as practicable or by January 15 of the applicable fiscal year, whichever comes first, a recipient of a direct appropriation from a fund covered under this section shall submit the information required and, when applicable, compile and submit the same information for any grant recipient or other subrecipient of funding: (viii) proposed measurable outcomes and the plan for measuring and evaluating the results; (ix) the entity acting as the fiscal agent or administering agency and a point of contact for additional information.

Making it Up North

Duluth Superior

Achieved proposed outcomes

Symphony Orchestra

80

81

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