The thing about fashion trends is that they are cyclic. Every 20 years, more or less, old fashion trends resurface more popularly named “The 20-Year Rule.” Nine out of 10 people admit to thinking fondly about the past at least occasionally, with 47% saying they do so almost always or quite often. 55% would choose to return to the past if it were possible to time travel, while only 28% would go to the future. 68% of consumers are willing to spend more for a product that emotionally or personally appeals to them,
Nostalgia by the Numbers
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