PAPERmaking! g FROM THE PUBLISHERS OF PAPER TECHNOLOGY ® Volume 10, Number 1, 2024
The clearer your message and the degree of intensity with which you share your content, the better it will be received. d) Consistently create and share content Create and share content regularly to increase the number of your followers, whether you are sharing insights, writing long-form Publisher posts, creating graphics, videos or posting curated content. Consistently sharing content will over time increase your LinkedIn following. 6. Leave or Mute group conversations on LinkedIn Few things are more annoying than being added to a group conversation you have no interest in. If and when this happens to you, I have just the LinkedIn hack for you. LinkedIn makes it easy for you to modify the controls of each of your conversations. To edit the controls of an individual conversation, click the three dots located in the top right corner of that conversation. Sometimes, you won’t want to leave the conversation but rather to stop receiving notifications every time someone replies. You can do this by clicking Mute. In some cases, you will want to remember to come back to a message. In this case, you can click Mark as unread. If you have no interest in participating in a particular group message, you can leave the conversation completely. Doing this will remove you from the conversation, and you will no longer receive any new messages from the thread. To do this, select Leave conversation. Once you leave the conversation, you will see this indicated in the message area. You won’t be able to rejoin the conversation once you leave it. You can take this a step further by deleting the conversation completely from your message inbox by selecting Delete conversation. It is important to note that if you delete a conversation without first leaving it, you will still receive new replies and notifications added to the group message. So be sure to leave the conversation first and then delete it. 7. Combine LinkedIn advanced search results with Boolean search LinkedIn’s Advanced Search allows for Boolean search that gives you the ability to filter your search more specifically to find exactly what you are looking for. You do this by adding or eliminating elements from the search parameters. Let’s say you wanted to find an expert in personal branding and you used that as a keyword in your search. Your search results would show anyone who has the words personal and branding in their profile, even if the two words were located separately in the profile. Adding quotes around “personal branding” would return search results of profiles that have those two words together. Here is another example. Let’s say, you want to find someone who has expertise in both social selling training and personal branding. A Boolean search “social selling training” AND “personal branding” will give you more relevant search results. Here is a summary of how to use Boolean search in LinkedIn’s Advanced Search and all of the different ways you can use it to create a much more targeted search result. QUOTES If you would like to search for an exact phrase, enclose the phrase in quotation marks. You can use them in addition to other modifiers. Examples: “social selling training” “personal branding”
Article 9 – LinkedIn Tips
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