Board Converting News, May 8, 2023

TSNA Survey (CONT’D FROM PAGE 38)

Board Converting NEWS INTERNET DIRECTORY

to the AF&PA. The U.S. Environmental Protection Agency (EPA) reports that paper is the most recycled material in the country, compared to plastics at 9 percent, glass at 25 percent and metals at 34 percent. Electronic Versus Paper Communication As companies continue to resort to unsubstantiated “go green, go paperless” marketing claims to help them cut costs, 68 percent of consumers surveyed believe that electronic communication is more environmentally friendly than print on paper, up from 67 percent in 2021. Clearly, consumers want to do the right things when it comes to the environment but are often misled by corporate gre- enwashing that fails to acknowledge the environmental impacts of digital communication. The facts: The EPA reports that the pulp and paper in- dustry accounts for only 0.6 percent of total U.S. green- house gas (GHG) emissions – which isn’t surprising since 64 percent of the energy needs at U.S. pulp and paper mills are met using renewable, carbon neutral biofuels, mostly biomass. In contrast, the rapidly expanding infor- mation communication technology (ICT) industry has a growing carbon footprint arising from GHGs released during all stages of the electronics life cycle. A recent meta-analysis (Freitag, Berners-Lee, et al, 2022) estimates the ICT industry is responsible for up to 3.9 percent of global GHG emissions and that those emis- sions will continue to increase without both regulatory and industrial intervention. Unlike the recycling success story of paper products, only 15 percent of the approximately 7 million metric tons of e-waste generated in the United States each year gets recycled, according to the 2020 Global E-waste Monitor. The rest is landfilled, burned, or dumped, causing harm to both the environment and hu- man health. “The life cycle of paper products is circular by nature,” Rowzie explains. “The raw material used to make them is perpetually regrown, the energy used to manufacture them is generated using mostly renewable, carbon-neu- tral biofuel, and the circle is completed as used paper is recycled into new products at a higher rate than any other material. Even so, our survey shows that misconceptions about the sustainability of paper products are common- place. It’s just these types of misconceptions that Two Sides is working to correct. We believe consumers have the right to make purchasing choices based on data and hard facts, free from pop mythology and greenwashing.” The 2023 Two Sides Trend Tracker Survey queried 1,000 respondents over age 18 across the United States. It is the second of Two Sides’ biennial trend tracker studies designed to explore and better understand consumer per- ceptions, behaviors and preferences related to the sus- tainability of paper products. Two Sides is a global, member-funded non-profit orga- nization dedicated to promoting the uniquely sustainable attributes of print, paper and paper-based packaging.

SAUER SYSTEM www.sauersystem.com

Sauer provides intelligent solutions for scoring, slitting, slit-scoring, and perforating on corrugators and floor slitters; and glue tab cutting, creasing, slotting, trimming and scrap chopping on presses. New, featured offerings include FRX Adjustable Folding Rail System and G3 Scoring System: the latest proven creasing technology on the market.

STAFFORD GROUP www.go2stafford.com

Interactive website for Stafford Corrugated Products and Stafford Cutting Dies. Featuring online ordering of replace- ment parts. Also, visitors can automatically calculate sheet size for most die-cut standards.

SUN AUTOMATION GROUP ® www.sunautomation.com

SUN Automation Group is the global leader in providing innovative solutions to the corrugated industry. SUN engi- neers and builds the SUN625 Rotary Die Cutter, provides sales, service and support in North and Central America for Latitude Machinery Corporation, manufacturer of Mini to Jumbo FFG and RDCs. Additionally, SUN is the North Amer- ican, UK and Ireland sales and service provider for Para Machinery’s line of equipment, and is the North American sales provider for Highcon. SUN also powers the corrugat- ed industry’s premier IIoT platform, Helios, and is the OEM source for Langston/Staley equipment parts and service. THACKER INDUSTRIAL SERVICE COMPANY www.thackerindustrial.com Specializing in corrugated machinery, T.I.S.CO. offers quali- ty-made products, support services, and more. T.I.S.CO. has a reputation of dependability, not only in the product, but in service and support. With more than 25 years’ experience, T.I.S.CO. installs equipment and machinery, moves or sets up entire plants, rewires and rebuilds - all over the world. VT GROUP www.vtgrouponline.com VT offers prepress services for the POP display and corru- gated shipping container industry including graphic design, optimized digitally imaged printing plates and innovative pre-mounting solutions. Our large-format digital printing fa- cility (Digital Impact) is a leading short-run manufacturer of distinctive POP displays and signage where litho-like graph-

ics are preferred. WPR SERVICES www.wprservices.net

WPR Services was established in 2016. What originally start- ed as a technical services company expanded its product offerings to include a machine center learning platform POWtalk™. Our analysis of video, audio, machine metrics, employee ergometrics, and person to person conversation provides a way to identify safety and process inefficiencies.

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May 8, 2023

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