BRANDS
Gosnells launches mead in cans London’s only meadery, Gosnells of Peckham, is aiming to “revolutionise the whole mead category” with the launch of mead in cans. Claiming to be a rst for Europe, the range comprises of four variants: ‘Citra Sea,’ ‘Hibiscus,’ ‘Hopped’ and ‘Sour’. With a salty nish, ‘Citra Sea’ combines honey, lemon, tarragon and Citra hops, and is designed to be paired with tacos al pastor, satay and chicken dishes. ’Hibiscus’ is the brand’s only pink mead, brewed with hibiscus owers for a fruity, tart nish to pair with Thai curry, smoked salmon and grilled sh. ’Hopped’ is inspired by IPAs and spiced with big hops for a long, dry, oral nish to pair with spicy foods such as kebabs, Cajun and chilli dishes, Tandoor curries or lamb bhuna. ’Sour’ is described as “a backstreet kid, with layers of attitude and a puckering sour-
and introduce a whole wave of new drinkers to mead, while sitting neatly with our 75cl Gosnells Original at 5.5%, Vintage 2018 at 12% and our monthly limited editions. “Cans are quick to chill, light, stackable in the fridge, easy to recycle, and have none of glass’s negative potential at festivals. This format really suits mead well.”
ness intermingling with honey notes” to pair with tempura vegetables, deep fried oysters, omelettes, samosas or “stinky cheeses”. Available in four-packs of 33cl recycla- ble cans, the range is 4% ABV. Company founder, Tom Gosnell, said: “Historically, most meads were as strong as wine, but we decided to opt for a much lower alco- hol strength. All four of the new canned meads are packed with avour and so they are amazing accompaniments to many foods. “Why drink 12-14% wine when you can drink something just as complex and elegant at 4%? “We think the cans will rock the market
Molson Coors launches soft drinks
Molson Coors has unveiled a new brand in the UK devoted to hop- avoured sparkling water. The soft drink, called Wellraiser Sparkling Hopped Water, is cur- rently available in Ocado with an introductory offer of 89p per can. It is hoped the new brand will be rolled out in the wider UK retail market later
this year, reports The Grocer.
Bolleke - The Belgian beer formerly known as “De Koninck” - in a glass of its own
Hop & Hemp Brewing Co debuts CBD-infused, low- ABV craft beers Hop & Hemp Brewing Co. has announced the UK’s rst CBD infused, low ABV craft beer. Derived from the hemp plant, the CBD used in Hop & Hemp beer contains 0% of psychoactive constituent THC. The products unique properties carry the potential to change drinking habits and extend the hours during which beer is conventionally consumed. The low ABV means that this beer can be drunk at any stage of the day and so, unit sales of these beers are not con ned to traditional afternoon and evening sales spikes. James da Silva, from Hop & Hemp, said: “We love beer. Sometimes maybe a little too much. That’s why we made it our mission to create brews that have all the big avours of the best craft beer that is suitable to drink throughout the day. With no sore head and no Sunday write off, this product is perfectly placed to provide a viable alternative to regular ABV beers.” The rst two beers from the collection are Easy Times IPA and Lowdown Lager. With only 0.5% ABV, these beers are better for you and low in calories, while 8mg of CBD per 330ml serve helps takes the edge off an evening. Easy Times IPA is a full-on IPA that delivers aromas of grapefruit and lemonade from the triple addition of American hops. This then doubles down on the fruitiness and brings in avours of biscuit and honey. It’s big on taste, without the alcohol.
is of a pleasing speciality beer with rich warm avours and an ABV of 5.2%. John Wood, General Manager UK of Bolleke’s owner, Duvel Moortgat com- mented: “There is precedent for public votes on re-namings: some have gone better than others. “The gently surreal Boaty McBoatface gained a massive public vote as the name for the $287 million polar research ship instead of sensi- ble names like Shackleton, Scott or Endeavour - but it was quietly discarded. “Marathon bars renamed themselves Snickers in 1990, against public opinion, and have done incredibly well ever since; but when Coco Pops became Choco Krispies in 1998 the public mood snapped (and crackled & popped), and they reverted to Coco Pops less than a year later. “In total contrast, ‘Bolleke’ is a hugely popular re-naming. The Bolleke glass has been synonymous with this elegant beer all over the world, and there is no other beer worldwide which is so de ned by its glass. The new “Bolleke” is available in Belgo restaurants, specialist beer shops and bars around the UK. The De Koninck Brewery is now home to a cheese shop, bakery, choco- latier, cycling shop butcher’s shop, and both a BBQ restaurant and Michelin starred restaurant. The brand new brewery experience is unlikely to be like anything you have seen before, with 10 interactive rooms discovering the history of the brewery and its umbilical connection with the city.
The De Koninck brewery has taken the revolutionary decision to allow the people of its home city, Antwerp, to rename its biggest selling beer. So move aside Boaty McBoatface: The ‘Bolleke’ is coming. Despite the beer’s long-standing moniker of ‘De Koninck’, named after the brewery itself, Antwerp citizens refused to order the beer by its real name, choosing instead to ask for their dearest “Bolleke”. Their dogged persis- tence has paid off, as the city brewery is now throwing in the towel and joining the residents in the new name. “Bolleke” has for decades been the endearing term for the bowl-shaped chalice in which that legendary beer is served, a Belgian amber-coloured pale ale, with a malty, slightly hoppy charac- ter, and hints of caramel and cinnamon. “Bolleke” is traditionally brewed using water, yeast, 100% pure malt and hops. Only natural barley is used and no maize or brewing sugar is added. The beer owes its gently bitter backbone to its Saaz-Saaz hops, but the main character
Lowdown Lager is a crisp, golden pilsner style lager that hits the palate with a gentle, spicy hoppiness and follows with notes of citrus and a lingering sweetness.
20 ● BREWER AND DISTILLER INTERNATIONAL I october 2019
i bd.org.uk
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