CONTENTS
LEISURE DB
STATE OF THE UK SWIMMING INDUSTRY REPORT 2023
LEISURE DB FOUNDER FOREWORD
PUBLIC SECTOR DEFINITIONS
4
55
5
56
COO FOREWORD
OVERVIEW
6
57
INDUSTRY VIEWS
OPENINGS & CLOSURES
62
POOL LOCATIONS
TOTAL MARKET OVERVIEW & TRENDS
63
FEES & PRICING
19
64
MANAGEMENT MODELS
29
OPENINGS & CLOSURES
70
POOL FACILITIES
31
UK POOL LOCATIONS
75
TOP 10 POOL OPERATORS
PRIVATE SECTOR DEFINITIONS
ABOUT LEISURE DB METHODOLOGY
34
84
35
OVERVIEW
85
OUR PARTNERS
39
POOL LOCATIONS
88
WORK WITH US
40
OPENINGS & CLOSURES
89
OUR TEAM OF EXPERTS
41
TOP 30 POOL OPERATORS
47
TOP 10 POOL OPERATORS
49
INDEPENDENTS & MULTI-CLUBS
NEW TO THIS YEAR’S REPORT
New to this year’s report are expert and operator interviews and commentary, for insight into the story behind the statistics.
20
50
A NATIONAL CRISIS
THIRD SPACE
24
58
MAKING SWIMMING SUSTAINABLE
GLL
27
67
1LIFE
EVERYONE ACTIVE
32
73
TIME TO CHANGE
FREEDOM LEISURE
43
79
TOTAL FITNESS
PARKWOOD LEISURE
Our thanks go to everyone for their time and willingness to share their expertise and experiences.
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STATE OF THE UK SWIMMING INDUSTRY REPORT 2023
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