NEWSLETTER Practice Marketing
NOVEMBER 2023
TO NEW PATIENTS
HOW will you achieve your practice goal in 2024?
• Strategy – How you get to your destination. You want to take the highway? Invest in a race car? Take only toll-free roads? You choose. • Tactics – The actual turns, stops, and roads you take to get there. STEP 1: SET YOUR GOAL, OR DESTINATION A goal is your destination, or the place you want to get to. They are also specific and measurable. Here are some example goals… • Increase my new patients by 50% by the end of 2024. • Get 5 past patients back on the schedule every month in 2024. • Increase patient volume so I can hire another therapist by June 2024. What is YOUR #1 clinic goal for 2024? STEP 2: SET YOUR STRATEGY, OR AREA OF FOCUS A “strategy” is just an area to focus on. It’s “how” you get to your destination. In 2024, what area of your business will you focus on to achieve your new patient goal? Flip ahead and look at our 5-step roadmap for ideas. Example) Increase your online presence would be a good strategy if you want more NEW patients.
Do you want to build a more PROFITABLE practice? To hit your patient targets in 2024, you need a roadmap. Without a new patient roadmap, you… • Feel scattered and behind by January • Miss out on growth opportunities • Your team is confused and pulls in competing directions • Fall behind your competitors But with the RIGHT Roadmap to New Patients , you… • Offer a clear annual goal for your clinic • Your team knows where you’re headed + can work together to achieve your goal • Hit your new patient targets • Improve your cash flow • Reach your clinic potential Practice Promotions has developed a proven, effective 5-Step Roadmap to New Patients that has helped 1400+ clinic locations 2x their new patients! This roadmap walks you through… • Goals – Your destination. Where you want to go.
STEP 3: DECIDE ON KEY TACTICS, OR ACTIONS “Tactics” are just actions you’ll take to achieve your goals. It’s the actual turns, stops, and roads you take to get to your destination. For example, some of the key “tactics” in our 5-Step Roadmap to New Patients are… • Invest in “Search Engine Optimization” services to increase your Google rank • Write keyword-rich blogs so you rank on the Top 3 of Google • Invest in Google Ads so you skyrocket to the top of Google • Make sure your local listings are updated At Practice Promotions, we help practice owners hit their new patient targets with powerful marketing services. We’ve got a 5-step map to growth that has worked for hundreds of practice owners like you. Request a Practice Marketing Sample Kit today to get the FULL Roadmap and see how our services help you STOP losing patients.
WANT EXAMPLES OF CLINICS USING THIS EXACT STRATEGY? Visit Our Website At PracticePromotions.Net/Kit To Claim Your Practice Marketing Sample Kit!
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