LONDON SNAPSHOT
TOTAL MARKET
MOSAIC GROUP A
Affluent Mosaic Group A is also one of the key target markets for boutiques’ high-end products and experiences.
MOSAIC GROUP A A City Prosperity
High status city dwellers living in central locations and pursuing careers with high rewards.
Who we are
Age
Household income
26-35
£100k-£149,999
139 | 26.8%
420 | 14.2%
Household composition
Number of children
Homesharers + others
No children
Key Features ■ Urban areas ■ High value flats ■ High income ■ Cosmopolitan lifestyles
206 | 21.5%
114 | 79.2%
Tenure
Residency type
Rented
Flat
■ High-tech homes ■ Uber passengers
200 | 36%
265 | 61.3%
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LONDON BOUTIQUE STUDIO REPORT 2023
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