Leisure DB London Boutique Studio Report 2023

STUDIO NUMBERS

MULTI-SITE BRANDS

Top 10 boutique brands in London: Number of locations

50

2018

2023

40

40

30

21

20

11

10

10

9

9

10

8

8

7

7

7

5

5

5

5

4

4

3

2

0

*

*11th Ten Health & Fitness studio offers private sessions only.

■ The top Cardio studio operators are F45 (40 studios), 1Rebel (11), Barry’s (7 – see interview page 51), Frame (5 – see interview page 40), Psycle (5 – see interview page 75) and The Foundry (5). ■ The top Mind & Body studio operators are Barrecore (10 studios – see page 66), Ten Health & Fitness (10 + 1 private training studio – see interview page 45), Hotpod Yoga (8) and Heartcore (7). ■ The top CrossFit studio operators are Gymnasium (3) and Tribe London (3). ■ Brands previously included in this list, that are no longer in operation since our last report, include Another_Space, Core Collective, Good Vibes, Lomax, Rize and Studio Lagree.

■ Four of the brands listed in the top brands table (page 63) are new entrants to the London boutique market since 2018. Milo and the Bull opened its first studio in Clapham in 2019; Pilates Circuit opened its first studio in Wandsworth in 2019; Rumble opened its first studio in Dalston in 2019; and The Shredquarters opened its first London studio in Fulham in 2022. Each of these four brands now operates three London studios. ■ In addition to the brands in the table, there are 10 operators that each have two boutique studios in London: Absolute Studios, Bikram Yoga London, Bootcamp Pilates, Circuit Society, Enhance Fitness, Exhale Pilates, Rowbots, SoulCycle, UN1T and Yogarise.

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LONDON BOUTIQUE STUDIO REPORT 2023

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