MEMBER MANAGEMENT SYSTEMS
MARKET TRENDS
The graph below shows the different membership management systems being used by 10 or more boutique studios. What’s immediately obvious is MindBody’s dominance in this market, used by over a third (111) of all London studios.
Member management systems: Number of boutiques using each system
120
111
100
80
60
40
31
26
24
19
19
20
11
10
0
MindBody
Xplor
CodexFit
WodBoard
Momence
TeamUp
Bsport
Wodify
If we analyse the data by studio classification, we find that: ■ Three membership management system providers serve 70% of all boutique Cardio studios: MindBody (44% of studios), Xplor (18%) and CodexFit (8%). ■ Three membership management system providers serve 69% of all boutique Mind & Body
studios: MindBody (39% of studios), Momence (16%) and CodexFit (14%). ■ Three totally different membership management system providers serve 80% of all CrossFit studios: WodBoard (37% of studios), TeamUp (27%) and Wodify (16%).
Number of boutiques using each member management system, by studio type
75
Cardio
Mind & Body
CrossFit
70
50
40
29
25
23
17
16
14
12
10
6
5
2
2
2
1
1
1
0
0
0
0
0
0
0
0
MindBody
Xplor
CodexFit
WodBoard
Momence
TeamUp
Bsport
Wodify
80
LONDON BOUTIQUE STUDIO REPORT 2023
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