TR-HNR-September-2019

MARKET SPOTLIGHT

Spotlight: The Southeast Investment potential still exists despite changing trends.

BY JOEL CONE, STAFF WRITER

L ike many parts of the country, metro areas throughout the Southeast have prospered in terms of key economic indicators and real es- tate market trends since the end of the Great Recession. All are positive signs for continued investment in real estate; although, some changes are occurring. “The Southeast is strong. The cost of living is very attractive compared to other parts of the country,” said Gregg Logan, Managing Director of RCLCO Real Estate Advisors. “If you look where the greatest growth potential continues to be, it’s the Southeast in terms of population and job growth, relative affordability and build- er sentiment. The cost of living is very attrac- tive compared to out West and the Northeast.” Still, the winds of change are in the air. As a result, some veteran investors with significant track records in the business are starting to hedge their bets, modifying their business strategies somewhat to align more closely with what they see as a potential downturn in what might otherwise still be a relatively healthy marketplace. ATLANTA: A TIME FOR CAUTION? It has the fourth fastest growing population in the nation, according to the US Census Bureau and it’s the home to the world’s busiest airport, Hartsfield-Jackson Interna- tional Airport. It’s also the headquarters of 26 companies on either the Fortune 500 or Fortune 1000 lists, and has an unemployment rate of 3.3 percent as of May 2019. For real estate entrepreneur Ken Corsini, those are all good reasons why Atlanta has been a great location to grow his business as CEO of RED BaRN HOMES.

Neighborhood of townhomes in Atlanta, GA

The Southeast is strong. The cost of living is very attractive compared to other parts of the country. If you look where the greatest growth potential continues to be, it’s the Southeast in terms of population and job growth, relative affordability and builder sentiment. The cost of living is very attractive compared to out West and the Northeast.

GREGG LOGAN

18 think realty housing news report

september 2019 19

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