101 Cliches: B2B's most notorious creative faux pas

064 The eagle

Touch the sky. 0\SULPDU\VFKRROWHDFKHUXVHGWRVD\WKLV ZKHQZHZHUHGRLQJVWUHWFKZDUPXSV 2QHVHYHQ\HDUROGVKRFNHGKHUZKHQ KDQGVRQKLSVKHVDLG×2KGRQÕWEHVRVLOO\Ø ,QDOOIDLUQHVV,WKLQNKHKDGDSRLQW

Seen it: Done it:

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