101 Cliches: B2B's most notorious creative faux pas

079 The magnifying glass

Let us focus on your problems. &KDQFHVDUH\RXUDXGLHQFHGRHVQÕWZDQW\RX WRPDNHWKHLUSUREOHPVDSSHDUELJJHU$QGLI \RXÕUHGHSHQGLQJRQDZRUQRXWFOLFK¨OLNHWKLV WREXLOG\RXUEUDQG\RXÕUHOLNHO\WRVHH\RXU FXVWRPHUEDVHVKULQNEHIRUH\RXUYHU\H\HV

Seen it: Done it:

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