101 Cliches: B2B's most notorious creative faux pas

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The old book

Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it:

Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it:

The Origin of Species The Swiss Army knife

Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it: Seen it:

Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it: Done it:

The loaded dice

                          

                         

The snow boarder The tin-can phone The ball and chain

The individual

The iceberg

The eye

The chess piece

The sunrise The signpost

The butterfly

The wedding rings

The magnifying glass

The spanner The barcode

The equation The handcuffs The telephone

The idiom

The medical instrument

The fruit

The hive

The alarm clock

The Post-it note

The keyboard

The ecstatic professional

The pearl

The glasses

The doors to infinity

The rabbit in the hat

The sky

The mountain climber

The board game

The squirrel

The tattoo

The sales chart The red carpet

The dynamic team

The Earth

The firework

The Russian doll

The eagle

The rainforest

The condom

The scales

The unlocked door The tropical paradise

The contrast The magnet

The employee The thumbs up

The egg

The dictionary definition

 

The cellar

The padlock



The Champagne

The cliché within a cliché

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