JTA leadership is encouraged to actively participate in industry and community organizations to strengthen professional expertise, foster strategic partnerships, elevate the Authority’s visibility, and ensure the JTA remains informed, competitive, and responsive to emerging trends in mobility and public service. Leadership and Advocacy: At the congressional level to promote federal spending for infrastructure and other public transit initiatives; • New Mobility Paradigm: • Focused on innovations and technology that was transforming the industry, such as autonomous vehicle technology that drives the demand for integrated mobility services; • Workforce of the Future: To retain, attract, and invest in the best and brightest employees at all levels of transit organizations; • Leveraging Big Data: Resource sharing industry-wide about techniques to improve organizations; and • Enterprise Risk Management: To mitigate and minimize the risk of cybersecurity threats and terrorism.
“These priorities will serve APTA now and in the future as we prepare for the greatest change in society since the Industrial Revolution.”
— CEO Ford in 2017 address to APTA
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