PEIL SUMMER25

BUSINESS

TURNING LIKES INTO SALES: Social Media That Converts

Words by Alana Lauren

In today’s digital age, a strong social

media presence is no longer optional for businesses—it’s essential. But while likes, shares, and follows are great for brand visibility, the real value lies in turning that engagement into actual sales.

PEI LIVING MAGAZINE / 42 / VOL 9 . ISSUE 1

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