craft visuals that feel both timeless and immediate, proving that style, like creativity, only deepens when rooted in self-knowledge.
Here, we speak with Servin about designing looks for someone who treats beauty as just another form of expression—no rules, just a good time.
Gigi: There’s often an expectation for red carpet makeup to look ultra-polished, but Kim’s aesthetic has always had an edge. How did you balance those two ideas?
Nichole Servin: Kim’s aesthetic aligns perfectly with my own, so I knew that emphasizing her eyes with a bold look and keeping her face clean would complement her hair and outfit. Everything needs to be cohesive for it to work effectively. Staying true to Kim’s aesthetic is crucial. I loved using Laura Geller’s INKcredible Gel Eyeliner for her winged liner because it’s a rich black, easy to apply, and long-lasting. Makeup should be seamless; we don’t want it to stand out but rather to enhance the overall look for a red carpet moment. Gigi: Kim’s artistry—whether in music, visual art, or fashion—has always been about breaking rules. I’m specifically thinking about her horns, here. Did she have any specific input or preferences for her beauty look? Servin: The inspiration behind this look is “Chic Punk.” It draws influence from the Vivienne Westwood horns suggested by hairdresser Paul Rizzo and the Celine tuxedo chosen by stylist Turner. The makeup was the finishing touch that pulled the entire look together. The concept was “no makeup, makeup,” combined with an edgy element achieved through winged eyeliner, embodying the essence of Chic Punk. Kim prefers a strong winged eyeliner, and for this look, she wanted something edgy that extended outward instead of being angled up, enhancing the Chic Punk aesthetic.
Gigi: The Grammys often celebrate youth-centric beauty norms. How did you craft a look that feels powerful and contemporary while honoring Kim’s signature edge and life experience?
I focused on the eyes to create a dramatic effect and used my signature approach: natural, glowing skin. I discussed Kim's outfit and hairstyle with her team, including Paul Rizzo (for hair)and Turner (for styling). Collaboration is essential to ensure that the overall look feels cohesive. I really enjoyed using Laura Geller products for this. Gigi: In your work with Kim and others, how do you approach beauty standards for women in their 70s—particularly for those using makeup as a tool for self-expression rather than concealment?
Preparing the skin is incredibly important. I always recommend getting a microcurrent facial before stepping onto the red carpet, as it helps plump the skin, acts as a natural alternative to
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