The next five years to 2023
Pete Redfern, Chief Executive, commented: “The changes we are announcing today to our operations will develop and be implemented over time, but are very significant - we aim to deliver increased growth, higher dividends and an increase in our return on capital by working our existing land assets harder and smarter. We have always said that running the business in the right way for the long term was more important than short term financial performance. We continue to believe this and the changes to the way we see our customers and the way we see the business long term are much more fundamental: putting our customers’ needs and desires at the heart of our business, which will ultimately make us a more valuable, sustainable business for all of our stakeholders.”
Highlights - A refocused business purpose based on identifying and responding to our customers’ needs, focused on improved products, places, simplification of the buying process and affordable access to the homes that we build - Increased opportunity for long term sustainable growth, through increased landbank efficiency, as we work our existing and future assets harder - Further strengthening and investing in our people and skills, including investment in direct labour, supply chain development and research and development to underpin growth and delivery - A continued high-quality, strong balance sheet, main- taining our cyclically cautious approach - An enhanced ordinary dividend, based on current outperformance, improved asset efficiency and confidence in long term growth
Technical Director
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