February 2025 • Volume 50 • Number 2 CONTENTS
50 YEARS OF BUSINESS INTELLIGENCE
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LEAD STORY 20 The Age of Connection Jessica Zimmer Part of aging healthfully is socialization and activities
FEATURE STORIES 28 Oldest Tricks in the Book Judith M. Wilson How to protect seniors from elder fraud 36 Old Enough to Know the SCORE Jean Saylor Doppenberg Business mentors pass along their expertise 42 Inoculating Against Misinformation Judith M. Wilson Despite some skeptics, vaccine rates are on the rise 48 Shock and Ahh … Janet Perry
WORK/LIFE 16 Hush Hybrid 17 North Bay Bucket List
Ice-water plunges can be a thrilling and chilling path to wellness
54 Jitter Bug
Jessica Zimmer Why everyone’s losing sleep over the health effects of caffeine
February 2025
NorthBaybiz 5
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