2022-23 Annual Report

PROVIDING NETWORKING OPPORTUNITIES: SOCIAL ANALYTICS

FACEBOOK

ORGANIC

+309% ‘22-’23: 5,217 ‘21-’22: 1,274

+50%

+205% ‘22-’23: 175,333 ‘21-’22: 57,343

+180% ‘22-’23: 6,820 ‘21-’22: 2,436

‘22-’23: 151,593 ‘21-’22: 101,062

*INDUSTRY AVG 2.9K

*INDUSTRY AVG 2.2K

+10,610% ‘22-’23: 38,771 ‘21-’22: 362

AUDIENCE DEMOGRAPHICS

AGE

0-24

MEDFORD CONNECTED

37%

25-34

The majority of users reside or work in Medford

Female 66.1%

Male 33.9%

35-44

85% The majority of our members own a small business SMALL BUSINESS OWNERS

45-54

55-64

GENERATION

51%

Baby Boomers & Millennials make up half our Facebook users

65+

THE CHAMBER OF MEDFORD & JACKSON COUNTY

2022-2O23 ANNUAL REPORT 9

Made with FlippingBook - professional solution for displaying marketing and sales documents online