Word of Life Brand Guidelines

The Word of Life - Bible Institute Visuals

BIBLE INSTITUTE SPECIFIC VISUAL ASSETS

Logo:

Typography:

In addition to approved brand typography, Bible Institute uses as its primary typeface: HELVETICA CONDENSED MEDIUM ABCDEFGHIJKLM NOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 HELVETICA THIN ABCDEFGHIJKLM NOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 If the composition is tied to a specific Bible Institute brand (example: Department of Music) that has its own approved typefaces, they should be respected and used.

Sub-Brand Promise: Deepen Your Faith

Color: Bible Institute promotion should use the approved Primary Brand Color palette unless the composition is tied to a specific Bible Institute brand (example: Department of Music) that has its own color palette. In which case, that color palette should be used.

Word of Life Brand Guidelines

| 31

Made with FlippingBook - Online catalogs