The Word of Life - International Ministries Visuals
INTERNATIONAL MINISTRIES SPECIFIC VISUAL ASSETS
Logo:
Typography:
HELVETICA THIN ABCDEFGHIJKLM NOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 In addition to approved brand typography, International Ministries adds: HELVETICA HEAVY ABCDEFGHIJKLM NOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890 If the composition is tied to a specific Ministry’s brand (example: Haiti Mission Trip) that has its own approved typefaces, they should be respected and used.
Sub-Brand Promise: Share Your Faith
Color: International Ministries promotion should use the approved Primary Brand Color palette unless the composition is tied to a specific Ministry’s brand (example: Haiti Mission Trip) that has its own color palette. In which case, that color palette should be used.
Word of Life Brand Guidelines
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