DECEMBER: SLTO Guest Experience : Performance Monitor Review

SLTO Leaders Huddle

December

GM Opening Remarks

Financial Performance

Financial Results November 2021

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Forecast

Competitive Performance – Weekly STR

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2019 Shangri-La Group. All Rights Reserved.

Competitive Performance – Running 28 Days

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2019 Shangri-La Group. All Rights Reserved.

Forecast Outlook - December

Week between Christmas and NYE 60% - 85% occupancy

NYE Forecast 84%

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2019 Shangri-La Group. All Rights Reserved.

Forecast Outlook - December

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2019 Shangri-La Group. All Rights Reserved.

Food and Beverage

Food & Beverage Happenings…

• Festive Offers 1. Christmas Eve 3 course dinner-$98 2. Christmas Day Brunch- A La Carte 3. Christmas Turkey To-Go (To Residents) 4. NYE Lobby Disco Party-$200pp • Welcome Loren Potts joining us as Outlets F&B Manager • Congratulations to Chef Mike on his promotion to Sous Chef • Congratulations to Jan Dave on his promotion to Service Leader-Stewarding

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Rooms

Welcome to Freedom Pay

• Currently scheduled to go live Monday, December 20 th , 2021 at 8am.

• Oracle Payment Interface

• Tokenization of card data for additional security which significantly reduces the scope of PCI security concerns.

• All card numbers will be masked in Opera

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2019 Shangri-La Group. All Rights Reserved.

Shangri-La Circle and Polaris Launch

Polaris creates a program for Shangri-La to formally recognize our most loyal group of members “By invitation only”

Polaris Launch: Dec 1, 2021 Actual membership activation: Jan 1, 2022

Rooms Benefits Highlights: ✓ Check in anytime

✓ Access facilities (Health Club, Pool, Business Center) even without a stay

✓ Nominate a family member to be a Diamond member for a year

✓ Personal Ambassador- dedicated hotline for members to call for hotel reservations or other venues bookings around the city

✓ 4 hours complimentary car service for city trips during stay (6 times per membership year)

Mr. & Mrs. Treliving, Polaris members

AND MORE!

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Housekeeping

Housekeeping

• Achieved VI-APP UV light inspections by +10% in November

• Focusing on new normal cleaning standards

Diversey Training next month!

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Security & Engineering

Engineering Update

Guest room washroom TV’s will be replaced with plain mirror

Cleaning of fireplace glass

• Replace leaking/crack drainpipe from the pool. Work area : Banquet/Momo kitchen

• AHU 28 air handling unit that caused unpleasant smell is still under repair

• Lobby Lounge side station door repair will happen tonight starting at 11:00pm

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2019 Shangri-La Group. All Rights Reserved.

Security Update: See Something, Say Something

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Guest Experience, Learning

High Impact Sentiments: November

16.20%

TrustYou positive reviews slightly decreased to 83.8% (-2% vs. last month)

Positive high impact sentiments included: Service, friendly staff and Wellness experiences at Health Club

83.80%

Low trending sentiments included : coffee machine maintenance, shower maintenance and bathroom cleanliness

Positive

Negative

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Hotel Stay Experience Key Drivers

OVERALL STAY EXPERIENCE (TOP BOX)

Overall stay experience Top Box score decreased in Nov to 63.8% (-4.4% vs. last month) mainly due to declined Rooms working order scores (-5.4% vs. last month)

Vs YE target -5.5%

-4.4% MOM 63.8%

YTD 69.5%

Breakfast scores increased to 86.7% (+2.1% vs. last month)

MEIA KEY DRIVER PERFORMANCE

100.0%

NOVEMBER 92.9 88.9

90.0%

91.7

80.0%

DEPARTURE

OUR PEOPLE

ARRIVAL

70.0%

+0.02% VS Previous Month

+0.01% VS Previous Month

-1.2% VS Previous Month

60.0%

50.0%

89.2

86.7

93.7

40.0%

ROOMS WORKING ORDER

BREAKFAST

ROOM CLEANLINESS

30.0%

+2.1% VS Previous Month

-5.4% VS Previous Month

-1.9% VS Previous Month

Sep-21

Oct-21

Nov-21

OSE Top Box

Family Segment

Target

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Problem Handling Scores (Post Stay Survey)

Guests’ satisfaction with problem handling increased in Nov to 54.1% (+2.1 vs. last month) % of guest with problems increased from 21.1% to 24.2% .

55.3% Average problem handling score for families YTD

58.4% Average problem handling score YTD

24% of guests experienced a problem

54.1% Average problem handling score

+2.1% vs Previous Month

+2.9% vs Previous Month

-7.2% vs target

-10.3% vs target

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Comp set Index Scores : Online Reviews

COMP INDEX SCORE Online Reviews 0.96

CompIndex score 0.99, no change in score vs. last month. F&B sentiment saw a strong performance online with a 1.09 comp index score in Nov

VS YE TARGET -4.0%

0.99 0% MOM

YTD

LEADING AND LAGGING INDICATORS

Online performance compared to the comp set by sentiment

0.95

1.09

F&B

Service

LEADING

0.69

0.63

Room Maintenance

LAGGING

Cleanliness

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Trip Advisor Performance

UNDERSTAND TRIP ADVISOR ALGORITHM Three Ranking Factors

SLTO is #9 on Trip Advisor Travelers Ranked Hotels in Toronto, falling 5 spots behind (from #4) compared to pre-pandemic Jan 2020. Our hotel target is to achieve #5 by 2022 Q2.

Quality of Reviews

Quantity of Reviews

Age of Reviews

TOP 5 TRAVELLERS RANKED HOTELS IN TORONTO

HOTEL

RANKING

Hazleton

#1

Bisha

#2

Drake

#3

Four Seasons

#4

Le Germaine

#5

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Golden Circle Transformation to Shangri-La Circle

All colleagues to complete by January 31 st 2022

Introduction to Shangri-La Circle

Introduction to Polaris

7 Polaris Functional courses for Rooms and F&B colleagues to learn about their role in delivering these experiences to our most valued guests

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Sales and Events

Sales & Events

Key Sales highlights •

Key Updates on Team Structure • Jack & Daniela resignations. 2 Vac Positions • Responsibilities: Maisie (Groups & Corporate) & Rohit (Entertainment & Lux Leisure) • Maisie’s transition to corporate sales • Timone Cooper started with us

$128,000 worth of Luxury

• $125,000 worth of Film & Production • $101,000 worth of Groups Business • $196,000 worth of corporate business • $176,000 events business

Banquets Forecast

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Marketing

Marketing

• NBOC • Clicquot in the Snow • NYE w/Hennessy – Disco • Bucket list regional campaign (Jan)

• Lunar New Year • Valentine’s Day

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2019 Shangri-La Group. All Rights Reserved.

Human Resources

Human Resources

Recruitment

Payroll

Toy Drive – Sick Kids

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