Current Status A solid beginning, ready to grow.
Website Development
Course Creation
Website nearly complete (tzi.755.myftpupload.com). Strong visual base; referral program and course outline mentioned but not yet live. Blog framework active with one draft post: “How Mold Spreads in HVAC Systems.”
Course outline complete (PDF). Structure aligns well for Mastermind integration. Planned delivery: video-based training on the Mastermind platform.
Content in Progress
Marketing Infrastructure
Infographics and checklists drafted for lead magnets and social posting. Free webinar concept written: “Join our Free Intro Webinar — Learn how to find hidden mold in HVAC systems.” Early 3-email sequence exists; tone and structure need refinement.
Mastermind platform set up, but automations remain in draft and unbranded. No HVAC contact lists yet, so segmentation isn’t in use. Lead capture and tracking not yet integrated with Mastermind or the website. Some systems are technically in place but paused until launch and content completion.
IAQ Health has a strong foundation and a clear direction. Built on years of inspection expertise, the brand is evolving into a professional training platform for HVAC specialists focused on mold detection and indoor air quality. While the vision is solid, execution remains fragmented. IAQ Health is still in a foundational build phase, where the right pieces are in place but not yet aligned. The next step is connecting the dots — bringing content, automation, and outreach together into a cohesive marketing system that can drive consistent, measurable growth.
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