More Ideas? Affiliate Program Development Partner with HVAC suppliers, tools distributors, or certification boards to earn mutual commissions on referrals. Trade Show & Conference Presence Exhibit or speak at HVAC expos and IAQ industry events to boost authority and collect high-value leads. Contractor Referral Program (underway) Reward certified contractors who refer new trainees with small incentives or recognition. Google Review & Testimonial Campaign Systematically collect reviews from course graduates to strengthen SEO and trust. Industry Association Partnerships Collaborate with organizations like ASHRAE or NATE to align with recognized standards.
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