Our Recommendations Before additional ad spend , the landing page and nurture sequences must be realigned to ensure every click has a clear conversion path and brand consistency.
Note: Current Ads are missing Logos.
Move One
Move Two
Move Three
Focus Ad Spend on Fewer, Stronger Campaigns 💡
Build Funnel & Retargeting Structure Before Scaling 🎯 Create a three-tier ad system — Awareness → Consideration → Conversion Set up retargeting to re-engage visitors who watched videos or visited the landing page Use warm audience data from email subscribers and past site visitors to refine targeting
Redesign Creative for Authenticity & Message Clarity 📸
$300–$500 minimum per ad concept to exit the learning phase Focus on 1–2 strong campaigns rather than 20+ scattered ads Run for at least 2–4 weeks to gather meaningful data
Use real photos and short videos featuring Steve or relatable home settings Clearly show the DIY kit, what’s included, and how it works
Replace AI-style visuals with branded , consistent, and trustworthy imagery
16
Made with FlippingBook - Online Brochure Maker