American Business Brokers - November 2019

Take a Break!

Mitigate Your Fear of Commitment BY LOOKING AT BUSINESS VENTURES THROUGH A 3–5 YEAR LENS

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Recently I was helping a business owner, who is a friend of mine, change businesses and possibly buy a new franchise. He was concerned about what big changes that process entailed, from changing personnel to moving offices and everything in between. All the talk of change was giving them anxiety, and he was worried about the commitment inherent in that change. He thought this new business venture signaled a permanent change in his life, and, if he committed to switching franchises, they would be stuck there forever. I’d seen hundreds of other clients and friends struggle with the same idea, and I’ve struggled with it myself. If this is something you’ve struggled with in the past, this is the advice I would give you.

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When you begin a new business venture, set goals you plan to reach in the next 3–5 years. Then, at the end of that 3–5-year span, ask yourself a few questions:

Do I enjoy what I do?

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Has this venture been as profitable as I had hoped?

Do things seem like they’re getting better or worse in the future?

Do I want to continue my current venture, or is it time for a change?

By making a plan to reevaluate 3–5 years down the road, you give yourself an out if you need it. With a possible light at the end of the tunnel, you can work with more energy and excitement. Can you imagine going to your place of work every day, knowing it was all you would do forever? That just sounds like a depressing recipe for burnout. Nothing in this life is permanent — as a matter of fact, just the opposite is true. Change is the only thing in life that is sure to happen. When my friend began to look at his new venture as a 3–5-year project, he was more excited and actually began to talk about what he wanted to do with the business and make a plan.

Life is a journey with a lot of unplanned stops, but, once you start looking at it through a 3-5-year lens, you’ll be able to handle any surprise that comes your way.

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